BootstrapLabs has been making Venture Capital investments since being founded in 2008, and since 2015 it was the first Venture Capital firm to start to invest in an AI-first Venture Capital strategy. Since then they have been investing in visionary founders that solve today’s most important and valuable opportunities by applying Artificial Intelligence.
BootstrapLabs has been making Venture Capital investments since being founded in 2008, and since 2015 it was the first Venture Capital firm to start to invest in an AI-first Venture Capital strategy. Since then they have been investing in visionary founders that solve today’s most important and valuable opportunities by applying Artificial Intelligence.
My Role:
Support the BSL team and the AI community setting the tone and style of the AAI Conference. Designed all promotional materials for both digital and printed.
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My Role:
Support the BSL team and the AI community setting the tone and style of the AAI Conference. Designed all promotional materials for both digital and printed.
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Greatist
Services Provided
Art Direction, Photo Manipulation, Illustration
Location
San Francisco, CA
Team Members
Madeleine Weiss , Mekhi Baldwin, Brittany England, Alyssa Kiefer, Wenzdai Figueroa, Maya Chastain
Project Type
Editorial Design
Link
Greatist.com
Hybrid Photo Collage
As an editorial designer, I supported the greatist.com platform through creating brand guidelines, curated visuals for multiple versicles.
We worked closely with the SEO team to generate and adhere content with the user’s needs.
Greatist was acquired by Healthline in early 2019. This change provided an opportunity for the design team to adapt and improve its existing brand by minimizing its color palette, while increasing the contrast and including sharper angles in the illustrations and photo collages.
How to Make Kombucha
The Ultimate Bushy Brow Kit: Supplements, Serums, Tools, and Tutorials
I Just Really, Really Miss AIM
Greatist Love Lessons: Movie Scenes That Showed Us the Real in the Feels
Hot Probs - I’m Sick Of Making Excuses For Not Wanting To Hang Out
Hot Probs - My Neighbor Is Being Too Nice
GRT Color Palette
Social
I worked on promoting social campaigns for editorial purposes, collaborating with cross-functional teams to create and execute strategic content that effectively conveyed our editorial messages to a wider audience, fostered reader engagement, and aligned with our overarching brand identity.
Illustration
I crafted a diverse range of illustrations, adding an extra layer of visual depth to the storytelling within articles and editorial content. These illustrations breathed life into intricate concepts and made them more accessible by infusing them with dynamic and captivating visuals.
Embracing a completely different illustration style, I demonstrated my ability to adapt and expand my creative skills to meet new creative challenges.
